Privacy Policy

Your privacy is important to us.

EFFECTIVE DATE: September 21, 2020

In this Privacy Policy (“Policy”), we describe how Synvitrobio, Inc. dba Tierra Biosciences (“We” “our” “us”) collects, uses, and discloses information that we obtain about visitors to our website (the “Site”) and the services available through our Site (collectively, the “Services”).

By visiting the Site, or using any of our Services, you agree that your personal information will be handled as described in this Policy. Your use of our Site or Services, and any dispute over privacy, is subject to this Policy. 

1. What We Collect

Information We Collect Directly From You

The information we collect from you depends on how you use our Services.

Contact Forms

If you contact us, we will collect your email address. During this process you may also choose to provide us with your name, company information, and general information about your company.

Email Lists

While visiting the Site, you may have the option to sign-up for an email list.  As part of the sign-up, we may collect basic contact information such as your name and company.

Information We Collect Through Third Parties

The Site collects data using third party services such as Analytics partners. This data includes browser information, pages visited, IP address, domain, length of time visited, and others.

2. How We Use Information About You

We use your information, including your personal information, for the following purposes:

  • To provide our Services to you.
  • To communicate with you about your use of our Services, to respond to your inquiries, and for other customer service purposes.
  • To tailor the content and information that we may send or display to you, to offer location customization, and personalized help and instructions, and to otherwise personalize your experiences while using the Services.
  • To send you news and newsletters for which you have signed-up.

3. How Information About You is Shared

We may share your information, including personal information, as follows:

Service Providers

We disclose the information we collect from you to service providers, contractors or agents who perform functions on our behalf. For example, Hubspot and Mailchimp are used to manage our marketing platform; Google is used for website analytics and advertising campaigns.


We may disclose the information we collect from you to our affiliates or subsidiaries such as a third party contractor.

We also disclose information in the following circumstances:

Business Transfers

If (i) we or our affiliates are or may be acquired by, merged with, or invested in by another company, or (ii) if any of our assets are or may be transferred to another company, whether as part of a bankruptcy or insolvency proceeding or otherwise, we may transfer the information we have collected from you to the other company.  As part of the business transfer process, we may share certain of your personal information with lenders, auditors, and third party advisors, including attorneys and consultants.

In Response to a Legal Process

We disclose your information to comply with the law, a judicial proceeding, court order, or other legal process, such as in response to a court order or a subpoena.

To Protect Us and Others

We disclose your information when we believe it is appropriate to do so to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the safety of any person, violations of our Terms of Service or this Policy, or as evidence in litigation in which we are involved.

4. Ads and Analytics Partners

We use automated devices and applications, such as Google Analytics, to evaluate usage of our Site, and to the extent permitted, our Apps. We also may use other analytic means to evaluate our Site and Apps. We use these tools to help us improve our Site’s and Apps’ performance and user experiences. These entities may use cookies and other tracking technologies, such as web beacons or local storage objects (LSOs), to perform their services. To learn more about Google’s privacy practices, please review the Google Privacy Policy at You can also download the Google Analytics Opt-out Browser Add-on to prevent their data from being used by Google Analytics at

5. Other Information

Revisions to this Privacy Policy

Any information that is collected via our Site(s) is covered by the Privacy Policy in effect at the time such information is collected. We may revise this Privacy Policy from time to time. If we make any material changes to this Privacy Policy, we’ll notify you of those changes by posting them on the Site(s) or by sending you an email or other notification, and we’ll update the “Last Updated Date” above to indicate when those changes will become effective.

Your California Privacy Rights

California residents may request and obtain from us, once a year, free of charge, a list of third parties, if any, to which we disclosed their PII for direct marketing purposes during the preceding calendar year and the categories of PII shared with those third parties.

If you are a California resident and wish to obtain that information, please submit your request by sending us an email at with “California Privacy Rights” in the subject line or by writing to us at:

Tierra Biosciences, 1933 Davis St. Ste. 223, San Leandro, CA 94577

Please note that we are only required to respond to one request per customer each year, and we are not required to respond to requests made by means other than through this email address.

6. Contact Us

Tierra Biosciences, 1933 Davis St. Ste. 223, San Leandro, CA 94577